SUMMARY
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Emily Laura Derr is the Founder of Grassroots Impact Creative Coach, where she helps creative people break through resistance and coaches creative businesses to craft messaging and build community.

Today, Emily joins the show to discuss the concept of resistance, where it comes from, and best practices on how to overcome it both as an artist and a businessperson. Emily touches on the proclivity artists tend to have to devalue their work and what they can do to address that. She talks about the power of process over outcome and provides advice on how artists can identify their ideal customers.

TAKEAWAYS
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00:56 – Jonathan introduces today’s guest, Emily Derr, who joins the show to discuss how early lessons about money impacted her relationships, and how she got on a path to working with Creatives
10:03 – Emily speaks to the types of Creatives she works with
12:41 – Defining ‘Resistance’ and navigating an artist’s fears
17:59 – Tips and best practices for breaking through the resistance
22:02 – Process over outcome
24:49 – Knowing your worth and pricing your rates accordingly
27:53 – The difference between ‘fine art’ and ‘art’ and finding your ideal customer as an artist
33:59 – One piece of financial advice to heed as an artist and one thing to completely ignore
36:30 – One thing Emily wishes others knew about her and one place Emily visited that had a profound impact on her
38:28 – Jonathan thanks Emily for joining the show today and lets listeners know where to connect with her

QUOTES
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“Sometimes you wonder - or I wonder - what would it have been if I had pursued that? Would I have been better off financially by letting in the help and the opportunities? You never know that and you can’t look back on that.” (05:47) (Emily)

“Well, you have to find out what they really want for their business and personally in working with them, and also helping them keep focus. That’s why I became certified in ‘The Infinite Breath Method,’ started by Greg Mannion, a former street performer and a recovering alcoholic who created this. I added it to my artistic programs because it’s not just about the business and the outreach...” (16:31) (Emily)

ABOUT MINDFUL MONEY
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Do you struggle with money? You’re not alone.
Money is a means, not an end. It’s a necessity of life for sure, but more money does not always guarantee a “good life”. Money enables many aspects of modern life, but as a dominant consideration it becomes destructive.
The paradox is that more time and energy spent on personal finance does NOT create better outcomes. Unlike many other parts of life, we can’t create better outcomes by being smarter, spending more time, or putting in more effort.
Join Mindful Money author and experienced 40-year investor Jonathan DeYoe as he shares stories from artists, authors, entrepreneurs, and other advisors about how they mindfully minimize their need to think about money and get more out of life.
If you aren’t happy with your finances, feel like money takes more time that it should, or want to place your financial decisions into the broader context of your life, this show is for you.
Each episode will draw the line between the “enough” activities that the academics tell us are additive to family outcomes, and those “little bit more” efforts that take time and sap energy, but do NOT improve outcomes.

GUEST RESOURCES
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Emily’s Website: https://www.grassrootsimpactcreativecoach.com/
Emily’s LinkedIn: https://www.linkedin.com/in/emilylauraderr/
Emily’s Instagram: https://www.instagram.com/emilylauraderr/?hl=en
Emily’s Facebook: https://www.facebook.com/EmilyLauraDerr
Grassroots Impact Creative Coaching Facebook: https://www.facebook.com/GrassrootsImpactCreativeCoaching/
Link to Beth Weinstein’s Mastermind: https://bethaweinstein.com/mastermind/
Link to The Abundant Artist: https://theabundantartist.com/
Books Mentioned:
Art Money Success: https://www.amazon.com/Art-Money-Success-Easy-Follow/dp/B07JJMXN8J/
Real Artists Don’t Starve: https://www.amazon.com/Real-Artists-Dont-Starve-audiobook/dp/B071NVCDJ8/
The War of Art: https://www.amazon.com/The-War-of-Art-Steven-Pressfield-audiobook/dp/B07PTBYH2G/
Positive Intelligence: https://www.amazon.com/Positive-Intelligence-Individuals-Achieve-Potential/dp/1608322785/

MINDFUL MONEY RESOURCES
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Monthly Coaching Membership: https://courses.mindful.money/mindful-money-membership
Jonathan’s Book – https://www.amazon.com/Mindful-Money-Practices-Financial-Increasing/dp/1608684369
Website - https://mindful.money/
Jonathan DeYoe on LinkedIn - http://linkedin.com/in/jonathandeyoe
Mindful Money on Twitter - https://twitter.com/MindfulMoney_Ed
Mindful Money on Facebook - http://facebook.com/MindfulMoneyPlan
Mindful Money on Instagram - http://instagram.com/mindfulmoneyplan
Mindful Money on YouTube - https://www.youtube.com/c/MindfulMoney🎙️
Podcast Production by FullCast: https://fullcast.co/sn