NBA season sees international interest surges
- StubHub said ticket sales for the upcoming NBA season are up 60% from last year, thanks to increased interest from fans outside the US.
- The league’s international reach, is paying off.
- International stars such as the Denver Nuggets’ Nikola Jokić, the Milwaukee Bucks’ Giannis Antetokounmpo and San Antonio Spurs rookie Victor Wembanyama.
- Fans from 92 countries — up 24 from last season — are flocking to North American games.
- Those international sales will be up 120% from last season
- The most popular countries attending NBA games including Australia, the United Kingdom and Brazil..
- The Los Angeles Lakers returning to the top of the list as the most in-demand team.
- Ticket prices for road games of the Golden State Warriors are the highest and in most demand.
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