Amazon's streaming service is teaming up with YouTube star Jimmy Donaldson, known as MrBeast, who boasts 245 million subscribers. MrBeast will host and produce "Beast Games" for Prime Video, promising a $5 million grand prize, the largest in TV history. His viral hits, including real-life Squid Game, have garnered millions of views. With earnings of $82 million last year, MrBeast is a leading digital creator, signaling the increasing influence of YouTubers in mainstream entertainment.

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