Concerts are driving major spending across the U.S., with Beyoncé’s Cowboy Carter tour causing spikes in travel and lodging costs—similar to the Taylor Swift effect. In Chicago, hotel rates jumped 178%, adding an extra $523 to the average nightly stay, pushing prices close to $800. While it's a strain on consumers, demand remains sky-high—Google logged 88,000 searches for the tour. Though costly for fans, the economic boost to local businesses makes it a big win for cities hosting the shows.
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