Musk's social media platform X (formerly Twitter) has lost nearly 80% of its value since his $44 billion purchase, with ad revenue shrinking and user numbers down 20% year over year. Concerns over extreme content have led to a significant advertiser pullback, with 26% of marketers planning to reduce spending on the platform in 2024. Musk later apologized for a controversial post linked to antisemitic conspiracy theories.
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