Zillow is adding climate risk data to its home listings, providing insights into risks like flooding, wildfires, and more. This feature could influence future homebuyers, particularly younger generations, to consider safer areas when purchasing property. For example, a home in coastal North Carolina might have a 20% flood risk now, but that risk could rise to 95% in 15 years and 100% in 30 years. As climate risks become more prominent, regions like the Great Lakes could become more appealing for their relative safety from floods and wildfires. Zillow's new feature encourages more informed decision-making, highlighting that each region has its own set of risks, whether it's hurricanes on the East Coast, tornadoes in the Midwest, or earthquakes and wildfires out West.
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